The best call tracking software boosts sales, enhances client retention, and nurtures leads by simplifying lead management, synchronizing marketing data, and improving customer service.
Call tracking software tracks calls, while call analytics compiles, reports, and analyzes that data. This data offers marketers valuable insights, and sales representatives can leverage it to convert more incoming calls into successful sales.
Below are the top 30 best call tracking software options in 2024 that cater to various business needs.
1. CallRail
CallRail is an analytics software that simplifies managing incoming calls, adjusting marketing plans based on call data, and converting leads into loyal customers. It is designed to both acquire and retain leads.
The software enables you to track every call, text, and web form submission, helping you identify which marketing strategies generate leads. You can monitor and report on everything from search ads to print ads within a single, efficient dashboard.
2. CallAction
CallAction is a sales automation program designed to automate incoming and outgoing calls, emails, and messages. This tool allows users to track calls, campaign metrics, and marketing ROI. It also offers a lead engagement feature, enabling communication with customers through text messages, emails, and phone calls.
3. Ringba
Ringba is a comprehensive solution for call tracking, providing inbound call tracking, instant contact profiles, and interactive voice response (IVR) capabilities. This allows you to make informed, data-driven decisions for your marketing campaigns. The platform offers instant access to telecommunications networks in over 60 countries, enabling seamless customer connections.
4. Invoca
Invoca uses AI to help marketers identify which campaigns generate inbound calls and how those calls convert. It offers insights into customer purchase paths, provides actionable data, and predicts call outcomes.
5. Phonexa
Phonexa allows businesses to harness call data from their marketing campaigns to identify trends, optimize sales funnels, and replicate successful strategies. Businesses receive real-time, detailed reports on marketing campaigns and lead status, and Phonexa’s software seamlessly syncs call data with existing marketing tools. The software also provides an overview of calls on both PC and mobile, ensuring accessibility on the go.
6. CallFire
CallFire offers businesses an affordable suite of tools to automate outbound campaigns, track call performance, and engage customers through voice broadcasting, mass text messaging, and power dialing. Key features of CallFire include generating and sharing detailed call reports, gaining insights into call performance, setting office hours, and recording messages from unavailable callers.
7. WhatConverts
WhatConverts, a lead management tool, allows you to track lead data from calls in just minutes. It offers a quick setup and user-friendly experience, integrating seamlessly with over 1,000 applications. This makes it an ideal solution for all your lead tracking, management, and reporting needs.
8. CallSource
CallSource is perfect for industries like automotive, healthcare, and home services that depend on inbound calls for customer acquisition. Its inbound call tracking software helps businesses qualify leads, capture their details, and follow up quickly.
9. CallTrackingMetrics
The software combines advanced analytics with intelligent call routing, providing an extensive solution for understanding customers and delivering personalized experiences across all channels. CallTrackingMetrics integrates with other platforms like accounting software, CRM systems, and the Google ecosystem, eliminating the need for manual data entry.
10. Marchex
Marchex is a call analytics and tracking platform designed for businesses looking to optimize their marketing and sales efforts. It provides real-time insights into customer calls, helping companies improve their conversion rates and ROI. Marchex offers much more than call tracking. While call tracking is a component of their services, the company excels in providing comprehensive data across various areas, including omnichannel, speech, leads, and marketplace insights.
11. Hubspot
HubSpot is a versatile CRM solution that includes call tracking features. It enables users to make outgoing calls and record call activities. This software tracks all customer interactions, providing your sales team with a comprehensive view of customer behavior. In addition to call tracking, HubSpot offers email tracking, which helps in sending follow-up emails.
12. Convirza
Convirza’s call analytics and automation platforms empower sales, marketing, and customer service teams to analyze and act on call data. This approach helps generate more revenue and enhance the customer experience. The platform enables multiple businesses to direct calls to the preferred location.
13. Infinity
Infinity assists businesses in monitoring and analyzing phone calls to enhance customer engagement and boost conversion rates. The software offers advanced capabilities, including call tracking, recording, real-time reporting, and keyword-level tracking. Designed to deliver data-driven insights into customer interactions, Infinity is well-suited for medium- to large-sized businesses that handle a high volume of inbound calls.
14. ResponseTap
ResponseTap is a call-tracking and analytics tool that connects calls to your advertising campaigns. It enhances sales and strengthens customer relationships, making it valuable for both marketing firms and call centers.
15. Iovox
The best feature of Iovox is that it enables omnichannel communications tracking and analytics for voice, SMS, chat, and email via API. The software offers advanced features like call tracking, recording, real-time reporting, and analytics. Iovox Insights leverages natural language processing (NLP) and artificial intelligence (AI) to help marketers, sales teams, and call centers identify the reasons behind calls and assess the outcomes and sentiments of each conversation.
16. Nimbata
Nimbata is a call tracking and lead management software designed to help marketers and business owners gain insights into their call volumes and the quality of phone leads. It features a user-friendly interface that simplifies tracking and managing calls. Additionally, Nimbata provides 24/7 human support to assist with any issues or questions
17. ActiveDEMAND
With ActiveDEMAND, you can effectively track and analyze call data, optimize your marketing efforts, and gain valuable insights into lead quality and campaign performance. It provides features such as call recording, call redirecting, and lead scoring, making it suitable for marketers across various sectors, including agencies, small businesses, and large corporations.
18. 800.c0m
800.com leverages toll-free numbers to boost your sales. By adopting this standard of telephone numbers, you can efficiently manage your business using just your cell phone. This service offers a seamless way to enhance customer reach and improve business communication, allowing you to maintain a professional image while operating from anywhere. The flexibility of using a toll-free number helps in attracting more customers and expanding your business’s presence.
19. CrazyCall
CrazyCall is a cloud-based calling software designed to streamline communication and accelerate deal closures. It offers features such as call tracking, call transfer, and call recording, all integrated into a user-friendly platform. The software also includes an interactive call script, which helps users manage conversations more effectively and close deals more efficiently.
20. Salesloft
Salesloft offers basic calling features designed to streamline your communication processes. It provides tools for recording calls, generating location-based numbers, and enabling click-to-call functionality. Users can make calls with a single click using local area codes, which helps improve call answer rates.
21. RingCentral
As a cloud-based communication platform, RingCentral MVP facilitates phone conversations, messaging, and more, seamlessly integrating with desktop and mobile devices. It stands out as a leading provider of call tracking software and business collaboration solutions for remote teams.
22. CloudTalk
CloudTalk is a web-based content management platform that offers advanced call tracking features. It is designed to enhance customer service by managing inbound and outbound call traffic. The platform tracks interaction histories through various methods, ensuring customer-centered service.
23. Revenue.io
Revenue.io is a free call tracking software that provides teams with AI-driven recommendations and real-time guidance. Key features of Revenue.io include prospect data recording, prospect sorting, automated voice calls, a location generator, click-to-call functionality, and advanced reporting.
24. DialPad
DialPad excels in essential communication features, including phone and video calls, instant messaging, screen sharing, conference calls, and desk-to-desk calls. It is regarded as a top business phone system known for its sleek and user-friendly interface.
25. Groove
Groove is a top call tracking and sales engagement software designed for Salesforce users. It features a user-friendly interface that allows newcomers to learn easily. Groove is also compatible with most mobile devices, offering users both freedom and flexibility.
26. JustCall
JustCall is a cloud-based phone system designed for call centers, sales teams, and marketing departments. The platform provides a wide array of advanced call tracking tools and supports more than 45 CRM systems, such as Salesforce, Active Campaign, Freshdesk, Zapier, and Zendesk. Additionally, its IVR speech recognition feature enables businesses to create interactive caller menus.
27. DialogTech
DialogTech is a speech solution focused on call analytics and automation. It monitors calls, gathers data, and produces detailed reports and analytics. By utilizing a virtual call center, DialogTech aims to deliver personalized sales and customer support.
28. FluentStream
FluentStream is a call tracking software that provides businesses with detailed analytics on customer interactions. It offers features such as call recording, call routing, and real-time reporting.
29. LiveVox
LiveVox enhances customer experience and ROI by offering complete visibility into agent-client interactions through its two-way messaging, compliance-focused outbound campaigns, and multichannel recording features.
30. Twilio
With Twilio, you can make and receive phone calls, send and receive text messages, and use other communication capabilities. The process is straightforward: sign up for a Twilio account, obtain a phone number, and then use the provided API to seamlessly incorporate calling or texting features into your app.