Revenue Enablement Manager

The Revenue Enablement Manager will be responsible for developing, implementing, and continuously improving enablement strategies and programs to enhance the effectiveness and productivity of our Revenue teams. This role requires a combination of strong communication skills, deep process improvement and change management knowledge, and the ability to collaborate cross-functionally. The Revenue Enablement Manager will play a crucial role in equipping our teams with the tools, resources, and knowledge needed to drive revenue growth and exceed targets.

Enablement and Development:

• Design, develop, and execute comprehensive enablement programs encompassing job skill development, product and messaging, and company best practices training.
• Collaborate with subject matter experts to create enablement content, ensuring alignment with growth objectives and market dynamics.
• Conduct regular assessments to measure the effectiveness of enablement programs and adjust programs as needed.

Content Development:

• Create and curate a repository of collateral, playbooks, and other relevant resources to support the Revenue team throughout the entire customer lifecycle.
• Work closely with marketing and product teams to ensure content & materials are up-to-date, accurate, and aligned with the company’s messaging and positioning.

Revenue Process Optimization:

• Analyze and optimize the revenue process to identify areas for improvement, efficiency gains, and enhanced collaboration between sales, customer success and other departments.
• Implement tools and technologies that increase the efficiency and effectiveness of revenue generating teams.

Cross-functional Collaboration:

• Collaborate with sales leadership, marketing, product management, and customer success teams to gather insights, share best practices, and ensure alignment of strategies.
• Serve as a liaison between sales and other departments, fostering a culture of collaboration and knowledge-sharing.

Performance Metrics and Analysis:

• Establish key performance indicators (KPIs) to measure the success of sales enablement initiatives.
• Regularly analyze data to evaluate the impact of enablement programs on sales performance, providing insights and recommendations for continuous improvement.

• Knowledge of enablement technology, processes and best practices. The enablement program consists of several technological tools and systems that correlate and manage different areas, such as content (CMS), contacts (CRM) and Learning Management Systems (LMS). They need to be adept at using all the technology and systems and able to track their usage and effectiveness.
• Project management skills: A Revenue Enablement Manager needs to be an expert at managing projects from inception through completion. They are likely to have several projects and initiatives in progress at once. Prioritizing efforts and predicting ROI is a key function of project management in this role.
• Time management: multitasking, prioritizing, and delegating.
• The position requires extensive knowledge of sales methodologies and the sales cycle.
• Exceptional communication skills.
• Training skills – knowledge of multi-persona training best practices, such as delivery and implementation.
• Developmental coaching skills is another key aspect of expertise. They will also need to be familiar with adult learning theory.
• Content creation and organization skills.
• Deep understanding of the content the organization produces.