Associate Media Planner

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The Associate Media Planner is responsible for supporting the team in preparing, developing, executing and monitoring media plans for assigned clients and campaigns. Associate Media Planner  will support the team in the timely delivery of any internal and client deliverables. They will be expected to learn and know the necessary procedures and processes to ensure successful day-to-day ongoings of the account.

·       Help develop media plans; work closely with media planners and supervisors to develop holistic communications plan

·       Use qualitative and quantitative research to develop consumer insights, roles of channels, budget allocations, and begin to develop analytical skills

·       Compile research and competitive data that will be reviewed by the teams and clients to ensure client is reaching target audience

·       Learn to utilize syndicated resources/programs and master basic media math

·       Develop tactical components of client media campaigns, such as flow charts, trafficking spreadsheets and budget trackers

·       Work collaboratively with Planners at all levels to craft RFPs and brief Investment teams on insights and strategies.

·       Oversee and coordinate resolution of billing and discrepancies within designated timeframe.

·       Participate in team brainstorming sessions

·       Handle day-to-day client requests along with the team

·       Bachelor’s degree required with related coursework in advertising, marketing, and/or communications

·       0-1 year media planning/buying experience (relevant internship a plus)

·       Proficiency with Microsoft programs, especially Excel and PowerPoint

·       Ability to communicate concisely and clearly, both written and oral

·       Strong organizational and analytical skills

·       Proven ability to work independently and as part of an integrated team

·       Detail-oriented, organized, conscientious, with the ability to multi-task and work well under tight deadlines in a fast-paced environment

$45,000 – $50,000 a year