Ad Operations Specialist

Babylist is seeking an Ad Operations Specialist to manage direct media campaigns across a suite of advertising products, and oversee the CRM system. You are excited about rolling up your sleeves to directly manage campaigns and dig into the data behind them. Ultimate success in this role is running high-performing campaigns, efficiently managing tasks, and pulling accurate and detailed reporting. You will collaborate primarily with the Partnerships Team, while working cross-functionally with Design, Growth Marketing, Content/Editorial, and Finance/Accounting. This role will report to the Head of Revenue Operations.

Who You Are

• 3–5 years of hands-on experience in ad operations and inventory management within a ad tech industry, ideally with proof of your impact to growing or maintaining revenue
• You’ve managed inventory with a wide range of ad products, including social media, email,content, video, etc
• You have expertise in Boostr, which is required for this role
• You bring strong analytical skills and hands-on experience with analytics and ad ops tools, along with familiarity in NetSuite, Google Analytics, Microsoft Excel, Sigma, Looker, and Indicative
• You’re comfortable with pulling and consolidating reporting from multiple data sources
• You efficiently manage tasks with a focus on clear communication to stakeholders on timing and potential solutions
• You’re comfortable working in an agile environment while we work to grow Partnerships revenue
• You’re passionate about putting parents first and hungry to better serve them and their families in this new life stage

How You Will Make An Impact

• Take ownership of monthly campaign reporting and benchmark updates, providing accurate insights that help Babylist teams understand inventory performance across categories and partners
• This person will ensure that Babylist digital media campaigns are served accurately and efficiently across multiple ad products
• Own the relationship with, and operation of, Boostr as a CRM and BI tool, including servicing internal support tickets and inventory management.
• Maintain thorough documentation of ad operations processes and clearly communicate expectations cross-functionally
• Be a source for the Partnership’s teams’ data pulling and reporting needs related to partner facing reporting
• Serve as the Ad Operations partner for Accounting, providing monthly reporting for revenue recognition and month end close

Why You Will Love Working At Babylist

• We invest in the infrastructure you’ll need to be supported and successful: tools, opportunities to connect with colleagues, and a stipend to help you set up your office
• We build products that have a positive impact on millions of people’s lives
• We work at a sustainable pace which means work/life balance is a real thing here
• We believe technology and data can solve hard problems
• We believe in exceptional management
• We offer competitive pay and meaningful opportunities for career advancement
• We have great benefits like company paid medical, dental, and vision, a generous paid parental leave policy, and 401k with company match
• We care about employee wellbeing with perks for physical, mental and emotional health, parenting, childcare, and financial planning

Babylist takes a market-based approach to pay, and pay may vary depending on your location. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location.

The estimated pay range for this role is $76,360.00- $114,540.00