What you’ll be doing:
- CRM Vision, Develop ambitious growth targets and a CRM roadmap that delivers a step-change in scale and impact to Gametime’s business and customer experience.
- Talent Development. Coach and motivate a high performing team of CRM professionals to unlock incremental growth with consistent iterative testing, following best-in-class experimentation practices.
- Customer-First Advocacy. Understand the interests and behaviors of our customers to segment them and create personalized journeys. Develop segmentation strategies that can extend to paid media, product and creative to proactively drive activity in the customer lifecycle.
- Strategic Leadership. Align CRM with the company’s overall strategy, objectives, and goals, partnering with Finance and leadership to maximize our customer file against operating plan targets.
- Operational Excellence. Partner with data, creative, product, and other departments on prioritization and implementation of CRM projects, ensuring flawless execution.
- Collaboration. Lead advocacy for CRM by sharing insights and recommendations with cross-functional teams and leadership, inviting collaboration on our CRM channels experience.
- World Class Programming. Set best-in-class practices for our customer experience and communications look-&-feel. Manage vendor relationships and negotiations.
What you’ll bring:
- A deep understanding of lifecycles, segmentation, analytics, and user behavior
- Experience with Braze or similar CRM platforms
- 8+ years of experience with email, mobile push notifications, and SMS marketing campaigns. Experience with both Mobile Apps and eCommerce a plus.
- 3+ years of experience managing a team within CRM
- A data-driven approach toward increasing engagement and improving lifetime value
- High degree of comfort rolling up your sleeves to get into the details with your team, including working with SQL, experimentation models, and customer analytics
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- You understand what questions to ask to get to the answer when working with analysts to uncover learnings that will propel performance
What we can offer:
- Flexible PTO
- Competitive salary & equity package
- Monthly Gametime credits for any event ($1,200/yr)
- Medical, dental, & vision insurance
- Life insurance and disability benefits
- Diverse Family-forming benefits through Carrot Fertility
- 401k, HSA, pre-tax savings programs
- Company offsites and meet-ups
- Wellness programs
- Tenure recognition
At Gametime pay ranges are subject to change and assigned to a job based on specific market median of similar jobs according to 3rd party salary benchmark surveys. Individual pay within that range can vary for several reasons including skills/capabilities, experience, and available budget.
United States – Pay Range
$130,000 – $160,000 USD
Gametime is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, veteran status, sex, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability or genetic information. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.
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