Senior Account Manager

We are looking for a self-starter with a proven track record of building relationships and taking full ownership of client inputs to deliver results. The ideal candidate will deliver an excellent client experience and execute at a strategic and tactical level to deliver growth for our clients across various retail media platforms. This includes activities such as creating and managing paid search and display media strategies for various retailers, providing annual and ongoing budget recommendations to help clients achieve their business objectives, highlighting other operational KPIs or opportunities that impact advertising effectiveness, and delivering regular reporting on advertising effectiveness. This position requires a candidate who can easily dive deep into a data set, develop strategies, and present their action plan to gain alignment with senior leaders.    

 Responsibilities:

• Fully own the client relationship by building solid rapport, demonstrating transparency, and delivering results against joint business objectives   
• Develop strategic growth plans, gain client alignment, and fully execute against the aligned upon approach   
• Measure efficacy of the strategy through regular reporting against core retail media KPIs and ad-hoc audits to identify areas for refinement   
• Leverage retail media activities and other retail readiness recommendations to drive increased traffic and conversion and organic search ranking improvement   
• Highlight incremental sales opportunities to clients through participation in retailer programs, additional promotional opportunities, and recommendations to improve operational KPIs   
• Develop annual budget recommendations and properly allocate across campaigns to align with high level business objectives   
• Develop an annual marketing calendar incorporating key drive periods including relevant macro and micro seasons, new product launches, and client media calendars   
• Leverage Pacvue technology to manage budget pacing, communicate with client on trends and pacing, and deliver results within client budget thresholds   
• Prepare weekly and monthly retail media performance reports, analyze category trends, measure advertising and total sales, identify account trends, and perform competitive benchmarking across the client’s product portfolio   
• Maximize retailer share, revenue, and profitability for clients while integrating client’s internal objectives such as driving innovation or key items or product lines   

Skills & Qualifications:

• 5+ years experience working in eCommerce account management, sales, and/or digital marketing   
• 5+ years previous client-facing account management experience   
• Previous product financial analysis, negotiation, vendor management, customer success management, and/or marketing experience is a plus   
• Demonstrate an in-depth understanding of how retail media, sales, and operations work together 
• Proven ability to effectively manage complex Paid Search Media strategies across retail media providers like Amazon, Walmart, and Instacart   
• Proven track record of relationship building and account management   
• Proven success in driving results and implementing ideas in a fast-paced environment   
• Amazon Marketing Cloud experience preferred; passion for measurement and data-based media activation is a must 
• Excellent organizational, communication, and presentation skills 
• Moderate to advanced skills with Excel, PowerPoint, G-Suite, and other communication mediums required 
• Strong analytical skills, and the ability to take large data sets and extract actionable recommendations, are a must   
• Previous people management experience a plus 
• Experience with CPG, Beauty, Grocery, or other household consumables preferred but not required 
• Prior/current utilization of ad tech suites preferred 

Benefits:

• Unlimited Paid Time Off
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
• Paid Parental Leave