Product Marketing Manage

We are looking for a high-performing candidate to join our product team as a Product Marketing Manager. Reporting to the Senior Director, Product Marketing, Enterprise, this person will be responsible for defining the value proposition for the Apple management and security market, collecting market intelligence and translating that into marketing collateral and sales enablement tools. We are looking for someone who quickly grasps and adjusts to changing customer needs, market trends and the competitive landscape, and is passionate about communicating Jamf’s value to the market.

In your role as a Product Marketing Manager, you will be an expert in buyers, how they buy, their buying criteria and will transfer that knowledge across multiple internal teams. Success in the role requires a deep understanding of both Apple and Jamf products, the endpoint management and security space, and the competition. You will collaborate closely with cross-functional marketing teams, product management, engineering, sales and other customer-facing teams.

What you will do at Jamf:

• Messaging – develop messaging that differentiates Jamf in the market in collaboration with product management.
• Intelligence – be the expert on the market, our market segments, the buyers – including personas, how they buy and their buying criteria – and our competition. Educate on how to position Jamf in the context of the competition.
• Enablement – collaborate with revenue enablement to inform creation of tools (e.g., battlecards, pitch decks, etc.) and training that help sales and customer-facing teams effectively communicate the value proposition of Jamf, move prospects through the buyer journey, win deals and achieve the market’s business goals.
• Product launch – lead the launch of new products and releases and manage the cross-functional implementation of the plan.
• Awareness & demand generation – collaborate with cross-functional marketing teams to develop the go to market strategy for verticals, products, and features. Support the marketing campaigns and programs that build awareness and drive demand for Jamf.
• Assets – support the creation of product-related marketing assets such as white papers, brochures, videos and presentations.
• Events – support and present at Jamf events, webinars and industry events to educate, build awareness and position Jamf as a thought leader.
• Cross-functional collaboration – build strong relationships with product strategy, product management, marketing, sales/account management team, customer support and other internal teams.
• Product Management support – provide product management with intelligence and support to aid their definition of our product roadmap and pricing strategies.
• Analyst relations – build positive relationships with key analysts and industry influencers; support media relations as needed.
• #LIRemote

What we are looking for: 

• 3-4 Years product marketing/marketing experience (Required)
• 1-2 years of general marketing experience at a B2B technology company (Preferred)
• Experience working with key internal teams and customers to assess and define market needs
• Strong communicator (written and verbal) and ability to clearly articulate technical information in a straightforward and compelling manner
• Strong project management skills. Anticipates and solves conflicts or dependencies with project deadlines and deliverables
• Strong public speaking and presentation skills
• Ability to understand target audiences and address their pain points/challenges
• Self-motivated and results-oriented
• Ability to work in a fast-paced environment
• Knowledge of Apple ecosystem preferred
• Knowledge of device management and security ecosystem preferred

EDUCATION & CERTIFICATIONS

• 4 year Bachelor’s Degree, preferably in Marketing or Business (Required)
• A combination of relevant experience and education may be considered