We want Kalshi to be the place that all of the culturally relevant people are talking about. You’ll be the go to person connecting with the people who are driving the cultural conversation, then convincing them to work with Kalsh, and launching campaigns with them. We hope you’ll develop deep relationships with the influencers who will put Kalshi on everyone’s radar.
Your responsibilities will include:
- Influencer Discovery and Relationship Management: Identify, contact, vet, and build strong relationships with influencers across various social media platforms, ensuring alignment with brand values and campaign goals.
- Campaign Strategy and Execution: Develop and execute influencer marketing campaigns that resonate with target audiences, driving brand awareness, engagement, and conversions. This includes reaching out to influencers, negotiating contracts (at a favorable price), setting campaign KPIs, and managing budgets.
- Content Collaboration: Work closely with influencers to co-create authentic content that aligns with brand messaging and resonates with their audience. Ensure content is delivered on time and meets campaign objectives.
- Trend Analysis and Innovation: Stay ahead of industry trends and emerging platforms, leveraging insights to inform strategy and keep our clients at the cutting edge of influencer marketing.
- Performance Tracking and Reporting: Monitor and analyze the performance of influencer campaigns using key metrics such as engagement rates, reach, and ROI. Create regular reports to leadership, and use the data to make changes to strategy.
- Cross-Functional Collaboration: Collaborate with the design, content, and social media teams to develop integrated marketing strategies that amplify the impact of influencer partnerships.
- Be Bold, Make Big Bets: Take calculated risks in selecting influencers and campaigns that have the potential to drive significant impact. Innovate, experiment, and have fun while doing it.
Who You Are You are a proactive, execution and results-oriented person who loves following cultural trends and developing relationships. You’re passionate about storytelling, and you have a knack for identifying trends and influencers with a message and audience that align with what Kalshi offers. You thrive in fast-paced environments, are data-driven, and have a proven track record of managing successful influencer campaigns at scale.
Some other basic requirements:
- 3+ years of experience in influencer marketing.
- Proven ability to manage end-to-end influencer campaigns from strategy to execution.
- Strong analytical skills and a data-driven mindset.
- Excellent communication and negotiation skills.
- A keen eye for content and storytelling.
- Existing relationships with many relevant influencers.
- Experience with platforms like Instagram, YouTube, TikTok, and emerging social media channels.
- Ability to work independently, navigate ambiguity, and manage multiple projects simultaneously.
- Willing to work hard and long to achieve big outcomes.
- Creative, resourceful, and able to think outside the box.
- Growth mindset with a passion for continuous learning and improvement.
NYC Pay Transparency Disclosure:
Salary Range: $100,000 to $200,000 annually plus equity and benefits.
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