Vice President, Marketing Operations

As VP of Marketing Operations at Huntress, you will serve as a strategic and operational leader for the marketing function, reporting directly to the Chief Marketing Officer. Your primary mandate is to architect and drive a high-performing, data-driven marketing engine that supports scalable growth and expansion. This role balances systems and process leadership with cross-functional collaboration, program orchestration, and budget governance. You will lead and optimize Huntress’ marketing operations infrastructure, drive clarity around priorities, and ensure flawless execution across the marketing organization.

Responsibilities:

Strategic Leadership & Team Building

• Establish the vision, roadmap, and structure for a best-in-class marketing operations function to scale Huntress from $150M ARR to $500M ARR and beyond.
• Lead, mentor, and expand a high-performing Marketing Ops team, including assessing current roles and evolving team structure as needed.
• Build trusted relationships across the marketing leadership team, sales, RevOps, Finance, and executive stakeholders.

Marketing Systems & Infrastructure

• Own the evaluation and optimization of Huntress’ marketing technology stack (currently Hubspot) and lead the decision-making and transition process if a migration to Marketo or another platform is required.
• Oversee marketing automation, lead management, segmentation, data enrichment, and systems integrations.
• Collaborate with IT, RevOps, and Sales to ensure seamless end-to-end lead flow and data integrity.

Program & Project Management

• Lead operational planning cadences, campaign prioritization, and cross-functional orchestration.
• Develop scalable campaign intake and project workflows to ensure visibility, accountability, and executional excellence.
• Serve as the operational connective tissue between marketing and SDRS/sales, especially during integrated campaign cycles and product launches.

Budget Management & Vendor Oversight

• Partner with the CMO to manage and optimize the marketing budget aligned to the AOP including product, region and segment investments.
• Own and enable the team on marketing processes related to PO/invoice tracking and vendor evaluation.

Marketing Data & Performance

• Ensure marketing metrics and performance reporting are clearly defined, accessible, and actionable across the team.
• Act as marketing data steward, partnering with the centralized analytics team to align on KPIs, dashboards, and reporting cadence.
• Instill a data-driven culture within the marketing org by enabling visibility into performance at all levels.

Cross-functional Alignment & Stakeholder Management

• Collaborate with Sales and Revenue Operations to ensure alignment on funnel management, attribution, lead SLAs, and GTM operational design.
• Partner with Sales and Finance on annual planning AOP cycle for defining marketing contribution and KPIs for pipeline generation.
• Work closely with the Director, Demand Integration, who manages the lead and systems for the SDR and sales org within the RevOps team to ensure seamless integration into Marketing Ops.
• Translate strategic priorities into tactical execution with clear DACI processes, documentation, and communication.

What You Bring To The Team:  

• 15+ years of progressive experience in marketing operations, revenue operations, or go-to-market operations in B2B SaaS.
• Demonstrated success leading marketing operations at a high-growth company, ideally supporting a demand-forward marketing team.
• Deep knowledge of marketing automation platforms, CRMs, demand and intent marketing technologies, and campaign/project management tools.
• Proven success guiding cross-functional teams through change management, systems migration, and operational maturity.
• Strong communication, prioritization, and organizational skills with a bias for clarity and action.
• Experience building team culture and operational rhythms in hybrid or distributed environments.

What We Offer: 

• 100% remote work environment – since our founding in 2015
• Generous paid time off policy, including vacation, sick time, and paid holidays
• 12 weeks of paid parental leave
• Highly competitive and comprehensive medical, dental, and vision benefits plans
• 401(k) with a 5% contribution regardless of employee contribution
• Life and Disability insurance plans
• Stock options for all full-time employees
• One-time $500 reimbursement for building/upgrading home office
• Annual allowance for education and professional development assistance
• $75 USD/month digital reimbursement
• Access to the BetterUp platform for coaching, personal, and professional growth