The Web and Email Digital Producer is a member of the Club Marketing team, and is primarily responsible for coordinating with the assigned Clubs and MLB staff to ensure the timely production and execution of a Club’s digital initiatives. This high-profile, fast-paced, and challenging opportunity allows the Digital Producer to make a significant contribution to the success of MLB and the assigned Clubs. This role requires the flexibility to be available nights and weekends throughout the year; occasional travel may also be required.

Responsibilities

  • Produces digital content for Club websites and apps via a Content Management System
  • Produces, tests, and sends commercial and service-related email communications to Club fans
  • Produces, tests, and sends SMS/MMS text communications to Club fans
  • Produces, tests, and sends push notifications to applicable fans from the MLB Ballpark app
  • Produces transactional and non-transactional forms
  • Optimizes the information architecture and performance of Club websites
  • Works with various technical/product groups to help execute additional digital-focused projects and programs for Clubs as needed
  • As a part of Club initiatives:
    • Provides guidance and best practices to Clubs on the organization of digital content and functionalities to enhance the user experience and meet Club business needs
    • Creates and edits photos, images and promotional graphics
    • Creates and/or edits copy to be used on all digital communications
    • Maintains a Club’s calendar of year-round baseball and non-baseball promotional events via a CMS
    • Serves as a point person for troubleshooting and fixing technical and design issues
    • Builds email audiences from Club-provided lists
    • Provides additional digital production and QA support for the MLB Club Marketing Department
    • Supporting the Needs of Stakeholders
  • Executes against project plans to ensure timely and accurate completion of assigned tasks
  • Collaborates with manager and stakeholders to support business needs
  • Generates and provides timely and accurate updates in the form of reports, presentations, etc.
  • Communicates in a clear and concise manner that is easy to understand
  • Manages multiple projects while working on strict deadlines

Qualification & Skills

  • 4 year degree from an accredited university in marketing, digital marketing, communications, or related field, OR equivalent relevant experience
  • 3+ years experience in a comparable digital production role strongly preferred
  • Demonstrated experience with project coordination
  • High-level proficiency with Adobe Photoshop and Microsoft Office, along with proficiency in Adobe Illustrator
  • Demonstrated understanding of semantic, handwritten XHTML and CSS
  • Demonstrated knowledge of current online marketing concepts, strategies, and best practices
  • Working knowledge of email marketing software systems
  • Familiarity with game of baseball preferred

Pay Rate: $25.00 per hour

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