In healthcare, trust is everything. Before patients book an appointment, they often read online reviews to determine credibility and the quality of care provided to others. These reviews don’t just shape a hospital or clinic’s reputation they also boost patient retention and loyalty. When patients leave a review and get a quick, empathetic response, they feel heard and valued. Put simply, healthcare reputation management software guards your clinic’s digital presence, helps you attract and keep patients, and ensures that your online reviews reflect the true quality of care you give.
Reputation management includes collecting patient feedback to monitoring reviews on platforms like Google, Yelp, Healthgrades, and Zocdoc. It also makes it easier to respond to both negative and positive comments quickly and professionally. In an era where online reviews determine people’s decision making, having the best healthcare reputation management software is important.
In this article we cover 10 of the best healthcare reputation management software, based on features, benefits and cons helping you decide the right software for your organization.
Top 10 Healthcare Reputation Management Software
1. Relias
With Relias patients can share their unbiased reviews making easy to manage reputation. Relias’ healthcare reputation management software integrates directly with popular review platforms. It gives healthcare organizations a simple way to manage and respond to patient feedback in one place. Instead of multiple platforms, users can centralize all patient reviews. This helps maintain a consistent and positive online presence. Use patient feedback tools to encourage satisfied customers to leave positive reviews. You can monitor and respond to online feedback in real-time, all from within the XM Platform.
Features
- Instant feedback capture: Collect feedback right after patient interactions.
- Automated review prompts: Send reminders to encourage patients to leave reviews.
- Centralized review management: View and manage all reviews from one dashboard.
- Customizable surveys: Adjust questions to match your practice’s goals.
- Advanced analytics: Track performance and patient sentiment over time.
- User-friendly interface: The layout is clean and intuitive. Healthcare teams can start using it with little to no training.
- Deep analytics: Get detailed insights into patient experiences and areas for improvement.
- Flexible workflows: Easily adjust the system to suit your team’s internal processes.
- Quick response tools: Respond to patient feedback efficiently and professionally.
Cons
- Customer service through the chat can be hard to reach.
- Some of the pre-built training materials lack depth and clarity.
Pricing
- Contact vendor for quote.
Thoughts
Relias prioritize compliance training, patient engagement, and centralized reporting. It is effective for teams managing large volumes of reviews or working toward CEU compliance.
However, if your organization values flexibility, fast support, or highly engaging training content, it might fall short. While the platform excels in structure and analytics, support responsiveness and rigid contract terms may pose challenges for smaller or more agile teams.
2. Birdeye
Birdeye works well with medical and dental offices. The AI-powered platform helps medical teams especially those with multiple locations manage reputation, customer service and social media engagement. The AI tools automatically categorizes negative feedback and potential issues for immediate follow up. It creates a workflow for escalating and resolving customer concerns.
Features
- Generate and manage reviews on Google, Facebook, and other platforms.
- Create and update business listings across multiple locations using Birdeye Listings
- Post, engage, and track performance across social channels from one dashboard with Birdeye Social.
- Collect real-time customer feedback through surveys
- Convert website visitors into leads instantly
- Get actionable insights with reporting to improve customer experiences
- Use Birdeye Insights AI to analyze reviews, surveys, and listings then get smart summaries, clear recommendations, and custom reports.
Pros
- Offers tools to promote and manage reviews
- Provides strong review analysis and reporting features
- Great fit for large healthcare organizations needing advanced automation and integrations.
Cons
- Can’t generate video reviews
- Expensive pricing plans
- Smaller businesses may feel overwhelmed by the feature-heavy platform
- Many tools may go unused in smaller practices
Pricing
Pricing starts at $299/month.
Thoughts
Birdeye has powerful AI-driven tools that work best for mid-to-large healthcare businesses managing multiple locations. If your team has the budget and needs enterprise-level solutions, it’s a solid pick. But for smaller clinics, the platform might be too much both in price and complexity. Lighter, more flexible options might serve you better.
3. Podium
Podium helps healthcare providers improve patient experience, boost online reviews, and convert more leads. It combines communication, marketing, and reputation management into one platform. With AI-powered review responses, healthcare teams can engage with patients faster while maintaining a strong online presence. Podium focuses on turning conversations into results through SMS, webchat, or review automation.
Features
- Automated AI responses
- Customer support
- Social media management
- You can easily send a email to patients asking for a review.
Pros
- Brings all messages from SMS, Facebook, and Google My Business into one inbox
- Sends automated review requests to collect and manage patient feedback easily
- Supports real-time messaging and webchat for quick patient communication
- Allows payment collection via text, making transactions more convenient
- Offers a single dashboard to track reviews, conversations, and team performance.
Cons
- Offers limited customer survey options compared to similar tools in the same price range
- Doesn’t integrate with Yelp, which is not ideal practices that use on it
- Charges extra for key features like webchat, which should be standard
Pricing
Contact for custom quote.
Thoughts
Podium automates review collection and monitor feedback which can improve a healthcare’s visibility on search engines and review platforms. While this is great, the pricing structure of the software maybe higher for smaller teams.
4. Solutionreach
Solutionreach makes it easier for healthcare providers to collect, manage, and respond to patient reviews. The AI-enhanced platform helps you automate invites, monitor reviews across multiple listings, and respond fast with smart templates. It simplifies patient communication while giving you insights into sentiment and performance.
Features
- Automatically or manually send review invites via text or email
- Customize templates to match your brand tone
- Use AI alerts to stay on top of new reviews
- Respond directly with AI-suggested, editable templates
- Reply in bulk for consistent communication
- Analyze patient sentiment with AI-powered tools.
Pros
- Strong tools for engaging patients and boosting communication
- All-in-one platform for review management and feedback
- Integrates with EHR systems and third-party tools
- Support team responds to phone calls.
Cons
- Platform can be hard to navigate after updates
- Steep learning curve for new users
- Some users report issues with interface changes
Pricing
Contact for pricing
Thoughts
Solutionreach works well for clinics that want to automate patient outreach, streamline communication, and manage online reviews in one place. It’s especially ideal for practices that prioritize texting, quick feedback loops, and smart reporting.
However, if you depend heavily on responsive customer support or rely on complex EHR integrations, test the platform first. Make sure it fits your system setup and workflow before committing.
5. RepuGen
RepuGen is a HIPPA compliant healthcare reputation management software. The software helps healthcare providers with real patient satisfaction across review platforms. It builds trust between doctors and patients by automating the process of generating and managing online reviews. Practice managers can easily handle feedback, spot issues early, and boost online visibility from one unified platform.
Features
- RepuGen allows reviews across multiple platforms like Google, Yelp, Healthgrades and WebMD
- It gives automated AI suggestions that saves time
- Runs multi-question surveys to collect feedback.
- Use a centralized dashboard to track and analyze reviews from multiple platforms.
Pros
- Easy to use interface for onboarding
- Has strong customer support with account manager
- Fully compliant with HIPPA
Cons
- Some patients do not like the constant messages for reviews
- Customization options can be complex and may need extra support
- Some reports say that the dashboard may suffer glitches.
Pricing
Contact vendor for pricing.
Thoughts
RepuGen can be the best pick for healthcare practices that want a reliable, HIPAA-compliant reputation platform. It simplifies review collection, boosts ratings, and helps catch patient issues early. If you want something user-friendly with automated workflows and sentiment analysis, this tool is worth a look.
6. Swell
Swell allows multi-location healthcare teams manage feedback programs, improve employee satisfaction, patient satisfaction and online reputation. The automated text feature has an astounding response rate and the reporting tool helps you improve monitoring across the organization. Swell also focuses on employee satisfaction, collecting anonymous feedback to improve morale and retention. It tracks crucial metrics like employee net promoter score to monitor overall staff satisfaction.
Features
- Sends automated review requests via SMS and email
- Monitors reviews across multiple platforms
- Offers two-way messaging for easy patient communication
- Includes webchat for website visitors
- Supports digital payments and online appointment scheduling.
Pros
- Pulls in a high volume of reviews quickly
- Easy-to-use, intuitive interface
- Messaging-first setup keeps patients engaged
- Boosts local SEO through consistent review activity.
Cons
- Analytics tools aren’t as advanced as those in enterprise platforms
- Some features lack customization
- EHR integrations may vary depending on the system
Pricing
To get accurate pricing, contact vendor for a quote.
Thoughts
If you want a tool that’s easy to manage and great for collecting reviews fast, Swell is a strong contender. It shines when you need better visibility, smoother communication, and a quick boost to your local presence without a steep learning curve.