You’ve got valuable content to share, whether that’s selling courses and digital products or building relationships with regular updates. Newsletter platforms make publishing simple, but choosing the right one matters.
Join us below to explore platforms that match your goals. We’ll cover pricing, features, and what makes each tool unique for different newsletter strategies and business models.
Best newsletter platforms for 2025 and beyond
Check out these five tools to take your newsletters to a higher level:
Omnisend
You connect Omnisend to your store, and it tracks what customers browse and buy. Newsletters then show different products to different segments automatically.
Design newsletters with drag-and-drop tools or code via HTML. Or get an even faster start to your newsletters with its pre-built templates.
Key features
- Handles campaigns and automations
- Tracks open rates, clicks, and conversions
- Attributes sales and revenue to newsletters
- Pre-built automations and customer segments
- AI-powered content generation and segment builders
Pricing
- Free: For up to 250 contacts with a 500 email/month send limit
- Standard: $16/month for 500 contacts and a 12x contact list size send limit
- Pro: $59/month for 2,500 contacts and unlimited emails
Why pick Omnisend?
It’s the best tool for marketing campaigns that display products and special offers in ways that encourage shopping sessions. You can schedule newsletters, create a welcome series, recover abandoned carts, and manage your customer journey in its entirety.
Kit
Kit combines newsletter publishing with built-in commerce features. Readers can buy your products, courses, or paid subscriptions without leaving their inbox or visiting external sites.
Upload digital products once, and Kit handles delivery automatically after purchase. Payment processing, access management, and download links all work behind the scenes.
Key features
- Sell digital products and coaching sessions
- Create paid newsletter tiers
- Tag subscribers based on purchases
- Set up virtual tip jars
Build unlimited landing pages
Pricing
- Free: Up to 10,000 subscribers
- Creator: $29/month for 1,000 subscribers
- Creator Pro: $59/month for 1,000 subscribers
Why pick Kit?
Content monetization happens naturally within your regular newsletter templates. You recommend a product, readers click to buy, and Kit manages the entire transaction without external redirects.
Ghost
Ghost treats newsletters and blog posts as the same thing. Write your content once, and it publishes to both channels, formatted correctly for each medium.
Open-source code means you can modify anything or stick with professional defaults. Revenue reports show exactly which content converts free readers into paying members.
Key features
- Native blog and newsletter publishing
- Built-in membership tiers
- Custom theme development
- SEO optimization included
- Full data export anytime
Pricing
- Starter: $11/month for 500 members
- Creator: $31/month for 1,000 members
- Team: $63/month for 1,000 members
- Business: $249/month for 10,000 members
Why pick Ghost?
You own everything — code, content, and subscriber data stay on your servers. No platform can change terms, raise prices, or lock you out of your newsletter.
ActiveCampaign
ActiveCampaign scores subscribers based on engagement and purchase history. High-value readers get premium content while bargain hunters receive discount codes in their newsletters.
Build complex decision trees visually without coding knowledge. Set conditions like “opened 3 emails” plus “visited pricing page” to trigger specific newsletter sequences.
Key features
- 900+ automation templates
- AI automation builder
- Predictive sending
- Split testing
- Site tracking
Pricing
- Starter: $15/month for 1,000 contacts
- Plus: $49/month for 1,000 contacts
- Pro: $79/month for 1,000 contacts
- Enterprise: $145/month for 1,000 contacts
Why pick ActiveCampaign?
Advanced segmentation goes beyond basic demographics to actual behavior patterns. You create newsletter variations for different reader types without managing multiple campaigns manually.
GetResponse
GetResponse bundles course creation, newsletter monetization, and webinar hosting in one platform. You teach, write, and earn without juggling multiple subscriptions or technical integrations.
Build your student mobile app alongside premium newsletters and paid courses. Transaction fees disappear on the Creator plan, keeping more revenue in your pocket.
Key features
- AI course creator with quizzes and certificates
- Premium newsletter subscriptions
- Webinar hosting for up to 500 students
- Mobile app for student access
- No transaction fees on pipeline sales
Pricing
- Free: 30-day trial with premium features
- Starter: $9/month for basic email marketing
- Marketer: $26.10/month for multichannel campaigns
- Creator: $44.10/month for content monetization
Why pick GetResponse?
Content creators save 60% on tool costs by consolidating everything here. You manage courses, newsletters, and webinars from one dashboard instead of five different platforms.
Final thoughts
Newsletter platforms vary dramatically in cost as your list grows. Some double or triple pricing between tiers, while others scale gradually. Test the actual editor and workflow before committing long-term.
Check which features unlock at higher tiers — you might discover essential tools behind enterprise pricing. Calculate monthly costs at your expected subscriber count in six months and a year to avoid platform switching later.