YouTube Affiliate Coordinator

As the YouTube Affiliate Coordinator, you will work to identify creators and on-board them to our program to drive revenue and reach. You will be responsible for launching, growing and expanding our YouTube program, building relationships with your partners and building partnerships across different franchises at Quince. Your role will be both external (creator-facing) and internal as you work with the wider teams to support cross-functional initiatives (e.g. brand and product initiatives, optimizing YouTube content across SEO, etc.) You will help build a reputation for Quince as a world class brand that offers high-quality, sustainably-made essentials at fair prices.

You will work closely with our affiliate team on discovering, monitoring, and scaling profitable collaborations with creators that will fuel our growth across categories, allow us to drive awareness in emerging categories, and enhance our overall YouTube presence with best-in-class partnerships.

RESPONSIBILITIES:

• Identify/ discover and communicate with YouTube content creators who align with our brand’s aesthetic, values, and target audience.
• Onboard and manage creators to our affiliate program, building longlasting, mutually beneficial partnerships with talent.
• Provide regular cold outreach to prospective talent, pitching the value of our program and driving engagement.
• Provide creative direction and guidance to creators to ensure that content effectively communicates our brand identity and resonates with our audience.
• Review contracts and negotiate commission agreements with YouTubers, ensuring that terms and conditions align with company policies and legal requirements.
• Coordinate product shipments to content creators, including selecting appropriate products, managing inventory, and arranging delivery logistics.
• Provide guidance and support throughout the content creation process, including setting clear timelines, deliverables, and expectations.
• Collaborate with internal teams to develop strategies that align with brand initiatives, marketing campaigns, and business goals.
• Review content submissions, ensuring that content is brand-right and on-message.
• Monitor performance metrics, analyze data, and provide insights to optimize content strategies, drive engagement and conversions. Share out a monthly performance report to showcase how creator content is impacting the business at large.
• Utilize the data to identify which influencers or creators are top performers and could become retainer partners.
• Stay informed about industry trends, emerging platforms, and best practices in YouTube content creation and influencer marketing.
• Weekly reporting and assistance in ordering samples as needed.

REQUIREMENTS:

• 1 – 2 years of experience in influencer or partnerships marketing. Bonus for experience working directly with YouTube creators and/ or E-commerce/retail experience.
• Familiarity with affiliate platforms. Direct experience with Impact is a plus.
• Passion for finding, developing and managing YouTube creators.
• Ability to run full cycle from sourcing to product fulfillment to monitoring posting schedules for gifted partners.
• Data-first mindset, utilizing data to identify outlier talent.
• Experience leading influencer marketing strategy and campaign execution for a retail brand or agency.
• Proficient using Google Drive, particularly Google Sheets.
• Great communication skills – both written and verbal.
• Must be highly organized, detail-oriented, and hands-on.
• Strong attention to detail and presentation.