Social Media & Email Marketing Specialist

Overview:
We are looking for a Social Media & Email Marketing Specialist to support our client’s content marketing initiatives. The ideal candidate is a strategic thinker with a knack for engaging social content and email sequences. You will be responsible for managing social content distribution and nurturing leads through personalized email campaigns.

Scope and Duration:
20 Hours/week
6-Month Contract
Responsibilities:
Develop and manage email marketing campaigns, including automated drip sequences.
Write compelling email content focused on value-driven insights for our audience.
Research and curate social media content, focusing on YouTube as the primary platform.
Optimize video content for SEO, ensuring maximum visibility.
Distribute content across multiple platforms, including LinkedIn, Instagram, and Facebook.
Engage with our community and drive conversations on social platforms.
Track and analyze email open rates, click-through rates, and conversion metrics.
Participate in weekly strategy calls, contributing fresh ideas and insights.
Qualifications:
Proven experience in email marketing and lead nurturing.
Strong understanding of social media engagement strategies, especially YouTube.
Ability to use AI tools to generate research-based content ideas.
Experience with Google Ads, PPC, and analytics tracking is a plus.
Ability to work independently and collaborate in a nimble, startup environment.
Strong commitment to documenting marketing processes for scalability.
Comfort with client interaction and ability to adjust messaging accordingly.
Preferred Skills:
Experience in medical aesthetics, healthcare, or related industries.
Familiarity with list-building tools (e.g., ListKit).
Basic knowledge of SEO principles and how they apply to email and social media content.
About Our Client
Our client is a dynamic marketing agency dedicated to helping businesses in the surgical and non-surgical aesthetics industryincluding plastic surgeons and med spasscale their online presence and attract high-value clients. With a focus on SEO-driven content, social media strategy, and data-backed digital marketing, they specialize in creating high-impact marketing solutions that deliver measurable results.