Senior Content Marketer

We’re looking for a Senior Content Marketer to join our growing Marketing team and help shape the future of content at Monte Carlo. In this role, you’ll own the strategy and execution of high-impact content initiatives—from long-form thought leadership and ebooks to snackable social videos and email campaigns—that drive awareness, create demand, and demonstrate category leadership in the fast-evolving Data + AI Observability space.

This role is a production-first role, ideal for a creative and technically curious content marketer with deep experience in B2B SaaS—preferably in the data, AI, or engineering spaces—and a finger on the pulse of AI-powered search, SEO, content marketing trends, and buyer behavior.

Here’s what you’ll be doing:

• Create compelling content across channels—including blogs, guides, reports, landing pages, emails, videos, social media, and more—that educates, inspires, and converts both technical and business audiences.
• Collaborate to develop and own a thought leadership strategy that positions Monte Carlo as the clear leader in the Data + AI Observability category, working closely with our Head of Content, executives, customers, and subject matter experts
• Write and produce content for social media, including posts, threads, carousels, and short-form video scripts, collaborating closely with design and brand to deliver visually engaging content.
• Partner with demand generation, product marketing, and events teams to develop content campaigns that align with business goals and deliver measurable results.
• Optimize content for distribution and discoverability, leveraging SEO best practices and keyword strategy in an AI-first world.
• Support email content development, including newsletters, lifecycle emails, and nurture campaigns, in partnership with the marketing ops and demand gen teams.
• Use performance data to iterate and improve paid and organic content, ensuring we’re learning and optimizing every step of the way.
• Become a thought leader on AI-driven SEO and search behavior (e.g., SGE, Perplexity, ChatGPT), adjusting content strategies accordingly.

We’re excited about you because you have:

• 5+ years of content marketing experience, preferably in a technical B2B environment (data, AI, engineering, etc).
• A strong writer and editor with a portfolio of high-performing content across multiple formats that speaks to technical and business decision-makers.
• Self-starter who thrives in a fast-paced and ambiguous environment.
• Ability to master new technical concepts quickly and take personal ownership over your product and industry education.
• Experienced in long-form (e.g., whitepapers, research reports) and short-form content (e.g., emails, ads, event abstracts, decks, social copy)
• Familiar with content creation for platforms like LinkedIn, Twitter/X, YouTube, and emerging channels, with a strong understanding of platform-specific best practices.
• Experience collaborating with designers to create graphics, visuals, and social-first assets that boost engagement and reinforce brand identity. Plus if you’re expert in AI-powered tools like Jasper.ai, Claude Code, and Otter.ai to automate and augment your workflows.
• Deeply knowledgeable about SEO and how AI is transforming search, with a passion for experimenting with new content formats and tools.
• Skilled in email marketing with experience creating content for campaigns, newsletters, and product updates.
• Comfortable working with executives, customers, and subject matter experts to translate complex ideas into engaging narratives.
• Analytical mindset with the ability to use content performance metrics to inform strategy and execution.

Nice to have: 

• Familiarity with marketing tools like HubSpot, WordPress, Figma, Google Search Console, Ahrefs, Canva, and generative AI platforms.
• Experience producing gated content and integrating content into multi-channel campaigns.
• Background in journalism, technical writing, video editing, or developer marketing.
• Plan and create video content (e.g., interviews, explainers, social clips) in partnership with the broader marketing team and company leaders.

Why Join Monte Carlo?

• Be part of defining and leading the Data + AI Observability category
  Work with a world-class team of data and AI experts
• A remote-friendly, collaborative culture
• Competitive compensation, equity, and benefits