At Human API, we exist to radically accelerate the pace of health innovation for everyone. That is our vision. We unlock siloed health data from everywhere and put it directly into the hands of the consumer, right when they need it: enabling a meaningful transaction that creates value in their lives. Some call us the “PayPal” of health data, but our dreams are bigger.
To name a few examples, we help rapidly screen participants for clinical trials, enable life-changing software through accurate wearable data, and we accelerate the buying process for important insurance products.  Tomorrow we will inspire the innovation of impactful digital health products to maximize human longevity and potential. We are looking for talent who are equally inspired by these big ideas and have the grit and determination to make them come to life.
We’re searching for a leader to own marketing, and successfully execute demand generation for the enterprise segment through ABM efforts. We are looking for someone who can take full ownership of integrated campaigns, uncover new opportunities, and move quickly on ambitious growth goals.

What you’ll do

    • Establish Human API as a leader in health data exchange, helping to shape our brand, story, and positioning within the market
    • Own our outbound marketing initiatives from end-to-end including strategy, execution, and budget,
    • Launch segmented, personalized Account Based Marketing (ABM) campaigns
    • Report on and operate based on well-defined, clean, and meaningful metrics
    • Build a regular cadence on social platforms, and work with product marketing on the creation of blog posts and white papers
    • Drive the production of targeted webinars and events
    • Automate targeted email marketing campaigns in Hubspot
    • As necessary, conduct Search Engine Optimization (SEO) research and optimize the website

About you

    • 5+ years in a demand generation / digital marketing role
    • 3+ years of leading and building the marketing function in an early stage, B2B environment
    • Previous experience standing up successful account based marketing (ABM) campaigns
    • A data driven approach: conducting and evaluating your work with metrics in mind
    • A strong content background and great storytelling skills
    • Own problems end to end. We have an outcomes culture; own your destiny!
The national annual salary range for this position is between 130k and 160k commensurate with experience and alignment.
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