CONTENT WRITER

To expand our reach beyond blockchain aficionados and towards a mass-market audience, we are looking for a highly creative and organized content writer to create meaningful content for blogs, articles, product descriptions, social media, in-game events, and the company website.

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Key Responsibilities:

• Design, write, edit, test, and improve content that makes our brand come to life on our platforms, including, but not limited to, landing pages, user journey messaging, email campaigns, performance marketing, in-game events, blogs, articles and other brand activations
• Conduct keyword research and competitive gap analysis to inform strategic content plays, including new content, content optimization, new content formats and innovative experiments that quickly grow traffic on relevant, high-value topics
• Perform research on an as needed basis to ensure the production of engaging content for in-game events and activities
• Ensure delivery and deployment of all communications all Company channels
• Develop content for mobile-first social campaigns for brand marketing, content marketing, in-game events and ongoing promotions
• Work autonomously and crossfunctionally with the Company’s Marketing and LiveOps teams while meeting deadlines and simultaneously unifying the Company’s overarching “voice”
• Participate in a highly iterative feedback process, taking feedback from key stakeholders and making any necessary changes quickly and adroitly

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Key Requirements:

• Bachelor’s degree in communications, marketing, english, journalism, or related field
• 4+ years of proven content writing or copywriting experience
• 3+ years of experience in an advertising agency or in-house setting, concepting and writing copy for global brands
• Working knowledge of content management systems
• Excellent writing and editing skills with a corresponding professional portfolio
• Experience and interest in product storytelling and project strategy
• Proven project management experience and prioritization skills
• Communication and presentation experience
• Must be detail-oriented and analytical
• Experience working in a fast-paced environment and handle multiple projects and deadlines concurrently in a highly cross-functional organization
• Able to exercise initiative and use good judgment to make sound decisions
• Strong communication skills (both written and verbal)
• Strong planning and organizational skills, as well as problem-solving ability

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