High Level:

As a personal finance and educational content builder, you will be doing a deep dive into Benzinga’s personal finance and educational content, where you will be developing content hierarchy, identifying content gaps and establishing growth strategies.

What you’ll be doing:

  • Drive SEO optimizations
  • Add keywords to pages so pages rank for multiple keywords
  • Increase CTR on high-traffic pages
  • Optimize URL slugs on high-intent pages
  • Optimize title tags
  • Keyword research
  • Develop relationships with authors
  • Manage affiliate relationships
  • Maintain/Update content
  • Create new content based on analysis and SV
  • Develop strategies to obtain external links

 

Stuff you need to get this gig:

Required:

  • 2-5 years of experience in a similar role
  • Familiarity with tools such as Ahrefs, Google Search Console, Google Analytics
  • Knowledge of website architecture
  • Excellent verbal and written communication skills
  • Ability to generate specific KPI’s and report on them
  • Intricate knowledge of organic best practices

 Preferred:

  • Bachelor’s Degree/Project Management Certificate
  • Content management experience
  • WordPress experience
  • Affiliate marketing experience

Work Schedule:

  • Remote for the right candidate or Detroit, MI.
  • 9 a.m. – 5 p.m. EST Monday – Friday
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