About the Company

Lula is a Series A, VC-backed insurtech startup based in Miami, FL, US rethinking how insurance is priced, sold and managed to align with modern asset utilization (ride-sharing, AirBnB, micromobility). We identify as a tech company firstly (and secondly) and insurance company thirdly. Our ultimate goal is to “upgrade the pipes” of the insurance industry so that companies can integrate insurance into their business as easily as they integrate payment processing. We are backed by Founder’s Fund, Khosla Ventures and Softbank.

In the same way that Stripe’s Payment API eliminates the need for companies to build their own payment infrastructure, Lula’s Insurance API eliminates the need for companies to build their own insurance infrastructure. By working with Lula, our customers are able to better assess their customer’s risk, administer policies, manage

their claims, and embed their own insurance products into their business flows.

Company Overview
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